Airbnb || How To Host Series

As part of the art department at Airbnb, I got to be involved in casting, interviewing hosts, developing storylines for campaigns and writing stories for social media and the Airbnb Community Center.

Superhosts and photographers Jeff and Candida Wohlgemuth understand the power of visuals. As photographers, they travel the world searching for places that have a special story–places that not only come alive in pictures but that also inspire. When they first saw El Rancho, their home in Joshua Tree, they knew it was meant to be. After remodeling the space, the couple began sharing what they created on social media, drawing a pool of loyal followers. El Rancho has since become a creative oasis. Their secret? Their ability to make a place look and feel beautiful in photos. Here, they share expert tips for snapping the perfect photos and making your listing stand out.

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Superhosts Tereasa and David know a thing or two about the power of storytelling. As parents, preservationists, creative directors in advertising, published authors, and the owners of Camp Wandawega in Elkhorn, Wisconsin, they’ve come to understand how weaving narratives can bring people together. When they began sharing their camp’s 90+ year old history online, it struck a chord and ignited a loyal following to their Airbnb listing. Here, they share some wise words on how to find and craft the story of your home.

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Traveling with children is something that changes most parents’ lives. The anticipation of not knowing how a child will react to an environment and the act of stepping into unknown territory with children can leave any parent apprehensive. Family-friendly accommodations are so important because they help assuage parents’ concerns about space, privacy, safety, and entertainment.

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Airbnb || Social Copy + Curation

As a writer and researcher, i was a part of airbnb’s social media team from 2021-2023. i wrote copy for social posts as well as curated the feed alongside designers and art directors. i was the lead researcher on social campaigns.

See complete curation here